Samaher Brahem

7 Mar 2023

Salesforce Joins the Ranks of Generative AI with Einstein GPT

Salesforce, the cloud-based software company, has recently announced the launch of its newest artificial intelligence (AI) product, Einstein GPT. The platform is designed to provide users with better customer interactions,

7 Mar 2023

ChatSpot & Content Assistant: HubSpot Unveils Two New AI-Powered Tools

HubSpot, the popular customer relationship management (CRM) platform, has launched 2 new AI-powered tools: ChatSpot.ai and Content Assistant. These tools are designed to improve customer experience and boost productivity for

28 Feb 2023

Switching Careers to Data Analytics: Is It the Right Move for You?

Switching to a career in data analytics has become increasingly popular in recent years, and for good reason. As businesses increasingly rely on data-driven decision making, the demand for skilled

16 Feb 2023

7 Horrible Mistakes You’re Making With Automation

Automation has become an essential part of marketing, allowing businesses to streamline their operations and save time. However, if not used correctly, it can lead to terrible results that can

Retail Media Networks
7 Feb 2023

Retail Media Networks: Separating Hype from Reality

Retail media networks have been a point of interest in the digital advertising industry for several years, but lately, it’s become a much hotter topic. Retailers are creating advertising platforms

2 Feb 2023

HubSpot Layoffs: A Sign of Tougher Times for Martech?

HubSpot, a leading provider of inbound marketing and sales software and a leader in the martech industry, has recently announced that it will be reducing its workforce by 7% and